Magic Core Technology

About Magic Core Technology

Magic Core Technology, operating under the brand name KOKONI, develops and sells smart 3D printers targeted at consumers, including DIY enthusiasts and families with children. The company is officially owned by Moxin (Huzhou) Technology Co., LTD, which was founded in June 2021 and has its headquarters in Huzhou, Zhejiang, China, with branch offices in Shenzhen and Hong Kong. The team behind Moxin Technology includes researchers from Zhejiang University and former employees of Fortune 500 tech companies, with extensive experience in visual 3D algorithms and over 20 core patented technologies.

KOKONI's product line includes the EC1 and EC2 smart 3D printers, which are designed for ease of use and are marketed as plug-and-play devices that do not require assembly or complex leveling. These printers are controlled via the KOKONI 3D App, which allows users to print from a large, weekly-updated library of over 2000 models, or upload their own designs. A key feature of the ecosystem is its AI-powered modeling capabilities. Users can generate 3D models from 2D images, text prompts, or sketches through the app, a process that leverages a self-developed Diffusion Transformer (DiT) based foundation model. This simplifies the creation process, making it accessible to users without professional modeling skills.

The KOKONI EC2, a successor to the EC1, features a built-in 720p camera for remote monitoring and creating time-lapse videos of the printing process. It boasts a printing speed of up to 100mm/s and has a compact design intended for home use. The printers use a proprietary, biodegradable PLA filament. The business model appears to be direct-to-consumer sales through its website, where it sells its printers, various filament color packs, and accessory bundles. The company emphasizes a user-friendly experience, aiming to make 3D printing an accessible and enjoyable activity for a broad audience.