Lvji Technology

About Lvji Technology

Lvji Technology Holdings Inc. is an online tour guide provider in the People's Republic of China, founded in December 2013 by Mr. Zang Weizhong. The company was listed on the Main Board of the Hong Kong Stock Exchange in January 2020. Mr. Zang, who has a background as a 12-year executive at China Mobile, serves as the company's founder and chairman. The company's core business revolves around developing and providing online tour guides through its cloud-based system. These guides feature proprietary content, including illustrated maps of tourist attractions, editorial content, and voice-over commentaries for various points of interest, along with real-time navigation. The products are primarily sold through online travel agencies (OTAs) like Ctrip and Tuniu, which has historically accounted for the majority of its revenue. A smaller portion of sales comes from its proprietary "Lvji APP" and directly to travel agencies. In addition to its B2C offerings, Lvji Technology provides B2B solutions. The company develops customized digital content for tourist attraction administrators and offers a SaaS platform that includes smart management, marketing, and service solutions for tourist sites. These solutions aim to help attractions with digital upgrades, including ticketing, reservations, and e-commerce channel construction. Furthermore, the company has expanded into what it terms "all-for-one tourism," providing city-level public service and industry supervision solutions. More recently, Lvji has ventured into robotics, developing and selling quadruped and humanoid robots for various scenarios within tourist attractions. Significant milestones include launching its tour guide app in 2014 and securing its first major contract for a AAAAA-level tourist attraction in 2015. By March 2018, the company had raised RMB 120 million in a Series B financing round. As of June 2026, Lvji had developed 97,815 online tour guides covering attractions both in China and internationally.