Longtail UX Pty

About Longtail UX Pty

Longtail UX operates in the digital marketing and eCommerce sector, providing a unique Customer Acquisition Platform as a Service (CAPaaS). The company specializes in creating thousands of personalized multi-product landing pages that enhance user experience (UX) and drive organic search traffic. Its core product, LUX, captures the longtail of demand in organic search by delivering hyper-relevant, exact keyword match pages that are rewarded by search engines. Longtail UX serves eCommerce businesses looking to expand their online market share quickly and efficiently. The business model revolves around subscription-based services, where clients pay for the platform's capabilities to generate optimized landing pages tailored to their specific campaigns. Revenue is generated through these subscription fees and potentially performance-based incentives. The company has been recognized for its excellence in search retail eCommerce, winning the APAC 2022 award for Best Use of Search. Key clients include major eCommerce players who benefit from increased visibility and higher conversion rates through Longtail UX's innovative solutions.