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Lociwear
Making sneakers using repurposed plastic material that is distinctive and unique
About Lociwear
Lociwear is an innovative startup specializing in eco-friendly and vegan footwear and apparel. The company primarily targets environmentally conscious consumers who value sustainability and ethical production practices. Lociwear operates in the sustainable fashion market, which has been growing rapidly as more people become aware of the environmental impact of their clothing choices.
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The business model of Lociwear revolves around direct-to-consumer sales through its online platform, lociwear.com. This approach allows the company to maintain control over its brand and customer experience while also reducing costs associated with traditional retail channels. Lociwear makes money by selling a range of products, including men's hoodies and HERO sneakers, which are designed with both style and sustainability in mind.
Lociwear's products stand out due to their use of eco-friendly materials. For example, their sneakers are made from vegan materials that are kind to both animals and the planet. Unlike many other vegan products that use harmful materials like cotton and PVC, Lociwear focuses on sustainable alternatives. Their HERO sneakers feature a cushioned insole, exterior panelling, and distinctive branding, all crafted from premium eco-positive materials. This ensures that the shoes are not only stylish but also durable and suitable for an active lifestyle.
In addition to footwear, Lociwear offers a variety of men's hoodies in different designs and colors, including sustainable zip-up options. The company also engages in various social and environmental projects, such as recycling programs and collaborations with organizations like the Blue Marine Foundation, which further underscores their commitment to sustainability.
In summary, Lociwear is a forward-thinking company that combines contemporary urban style with modern craftsmanship, all while prioritizing environmental and ethical considerations. Their focus on direct-to-consumer sales and sustainable materials positions them well in the growing market for eco-friendly fashion.
At a glance
- Status
- Operational
- Founded
- 2021
- Headquarters
- London, United Kingdom
- Employees
- 27
- Open positions
- None listed
- Dealroom signal
- 75.3/100
- Industry
- Fashion
- Sub-industry
- Footwear, Waste Solution
- Sector
- Energy, Recycling, Plastic, Waste Reduction, Spinout, Sustainable Development Goals, Climate Tech, Circular Economy, uk is8 creative industries, UKSU
- Business model
- Manufacturing
- Client focus
- b2c
Latest news
Press, funding announcements and product moves mentioning Lociwear.
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| ANGEL✓Equity / VC | Jul 2023 | — | — | Leonardo DiCaprio | ↗ |
| SEED✓Equity / VC | Oct 2022 | $5.3M | $21M | Leonardo DiCaprio | ↗ |
Growth signals
Latest recorded traffic for Lociwear is 30K monthly website visits, up 3.4% over the last three months. Lociwear's team grew 3.8% over the past year.
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Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed1 investor entered at this stage
Leonardo DiCaprio
Other known investors2 additional known investors
University of Cambridge
Philip Marzullo
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Lociwear on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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