L
Liveoak
Computer software company , digital customer onboarding tools for the financial services industry
About Liveoak
Liveoak Technologies operates as a cloud-based platform designed to facilitate secure and audited remote agreements, effectively digitizing processes that traditionally required in-person interaction. The company was founded in 2015 by Andy Ambrose and Pete Rung. Their collective experience as sales and technology executives at large financial services firms like John Hancock and Mass Mutual revealed a clear market need for transforming customer onboarding and complex transactions.
The firm's core product is a virtual business platform that integrates video conferencing, collaborative form completion, electronic signatures, and identity verification. This combination of features allows businesses to conduct high-value transactions—such as account openings or virtual inspections—in a remote, auditable environment. The platform caters primarily to enterprise clients, particularly in the financial services sector, helping them to streamline workflows and reduce the friction associated with paperwork-intensive processes. Liveoak's business model focused on providing this enterprise-grade solution to large institutions, with clients including major names like State Farm, Northwestern Mutual, and Prudential.
A significant milestone in Liveoak's history was its acquisition by DocuSign in July 2020 for approximately $38 million in an all-stock transaction. This acquisition was a natural progression of a pre-existing partnership, where DocuSign's eSignature was already integrated into Liveoak's platform. The primary driver for the acquisition was to leverage Liveoak's technology to launch DocuSign Notary, a new offering focused on Remote Online Notarization (RON). Following the acquisition, DocuSign continues to offer the Liveoak platform for other assisted agreements that require facilitation and a clear audit trail.
Source: Dealroom company dataAt a glance
- Status
- Acquired
- Founded
- 2014
- Headquarters
- Austin, United States
- Employees
- 2
- Open positions
- None listed
- Dealroom signal
- 57.7/100
- Industry
- Fintech
- Sub-industry
- Financial Management Solutions
- Sector
- Fintech, Information Technology, Interior Design, Wealth Management, Identity Management, Collaboration, Furniture, SaaS, Banking, Compliance, Time Management
- Business model
- SaaS
- Client focus
- b2b
- Investment activity
- 1 company, latest Feb 2024
- Capital deployed
- $7.6M
- Preferred round
- SEED
Knowledge graph
More headlines
Funding history
Company financing events and reported valuations.
Growth signals
Latest recorded traffic for Liveoak is 560 monthly website visits, down 96% over the last three months. Liveoak's team grew 100% over the past year.
Similar companies
Company identity and context are open; selected comparison metrics preview what is available on the platform.
Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed5 investors entered at this stage
Techstars
Prudential Financial
MATH Venture Partners
Zelkova Ventures
John Hancock
Series A7 investors entered at this stage
Broadhaven Capital Partners- GSGlenn Shimkus
Northwestern Mutual
Gibraltar Ventures
S3 Ventures
Northwestern Mutual Future Ventures
Seven Peaks Ventures
Series B and later1 investor entered at this stage
Wild Basin Investments
Other known investors5 additional known investors
DocuSign
Alloy Alchemist
Broadhaven Ventures
Matt Abrams- RPRunway Venture Partners
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Liveoak on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
See Liveoak’s full profile on Dealroom
Request a free trial to see the complete deal history, financials, people graph and growth signals.
Takes under a minute. Already use Dealroom? Log in.








