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Liv Up

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Provides healthy, pre-cooked meals through an online platform

Barueri, BrazilFounded 2016eCommerce & Marketplaces
Valuation $100–250M Last recorded · 2022
Revenue $10–50M Latest reported FY
Headcount 500–1k Current team size
Total funding $50–100M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Liv Up and the history behind them.

About Liv Up

Liv Up is a Brazilian food-tech company that provides healthy, ready-to-eat frozen meals. The company's business model is direct-to-consumer (D2C), selling its products online through its website and app.

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Liv Up's target market is busy individuals who want to eat healthy but lack the time to cook. The company offers a wide variety of meal options, including low-carb, vegetarian, and vegan choices, all made with natural ingredients and without preservatives. The meals are developed by chefs and nutritionists.

The company's revenue is generated from the sale of its frozen meals and meal kits. Customers can make one-time purchases or subscribe to a recurring delivery service. Liv Up operates in the growing market for healthy and convenient food, a segment that has seen increased demand as more consumers prioritize wellness and practicality.

Source: Dealroom company data

At a glance

Founded
2016
Headquarters
Barueri, Brazil
Sector
eCommerce & Marketplaces
Power Law
Colt$25–100M revenue

Latest news

Press, funding announcements and product moves mentioning Liv Up.

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Investors

15 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series A4 investors entered at this stage

Series B and later11 investors entered at this stage

  • Lofoten Asset Management Limited
  • Milton Seligman
  • Ricardo Rolim
  • Christian Egan
  • Luiz Otavio Campos
  • Rob Citrone
  • Lofoten Capital
  • Cadonau
  • Globo Ventures
  • Grupo Globo
  • Minerva Foods
Team profiled 20 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 3 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
7 countries with
team presence
🇧🇷 Brazil97.9%
🇪🇸 Spain0.3%
🇮🇳 India0.3%
🇭🇰 Hong Kong0.3%
🇳🇬 Nigeria0.3%
Top 5 of 7 shown
Web traffic by country
1.5M monthly visits
across markets
🇧🇷 Brazil96.6%
🇺🇸 United States1.1%
🇵🇹 Portugal0.4%
🇬🇧 United Kingdom0.1%
🇨🇦 Canada0.1%
Top 5 markets shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Liv Up on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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