L
LINKBY
Connecting advertisers to the world's most premium publishing brands through performance based editorial coverage
About LINKBY
Linkby.com is a digital marketing platform that specializes in driving return on investment (ROI) for businesses by helping them tell their story and build trust with their target audience. The platform operates in the digital advertising market, serving a wide range of clients from various industries.
Linkby's business model is based on a performance option, either cost per click (CPC) or cost per thousand impressions (CPM). Clients set their budget, timeframe, and choose the Linkby platform that suits their needs. The company then leverages its publisher marketplace or Pubfeed content distribution network to find the right mix of publishers for the client's campaign.
Linkby has partnerships with some of the biggest names in publishing, including Urban List, Broadsheet, Pedestrian.tv, Buzzfeed, Refinery29, Marie Claire, Mail Online, The Independent, and ELLE. This allows clients to secure coverage across a wide range of high-profile platforms, increasing their visibility and reach.
The company has been praised for its efficiency, ease of use, and results-driven approach. Clients have reported significant increases in coverage and return on ad spend (ROAS), with some seeing ROAS of 300%+.
In terms of revenue, Linkby makes money by charging clients for the services it provides, which include campaign management, content distribution, and publisher selection.
Source: Dealroom company dataKnowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| SERIES B✓Equity / VC | Jul 2025 | $15M | $60M | Volition Capital | ↗ |
| SERIES A✓Equity / VC | Jun 2024 | $2.6M | $10M | OIF Ventures · Perennial Value Management | ↗ |
Financials
Revenue, earnings and other financial measures where available. Years marked “E” are estimates.
Growth signals
Latest recorded traffic for LINKBY is 280K monthly website visits, down 12.5% over the last three months. LINKBY's team grew 9.1% over the past year.
Open positions
Similar companies
Company identity and context are open; selected comparison metrics preview what is available on the platform.
Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed1 investor entered at this stage
OIF Ventures
Series A2 investors entered at this stage
Perennial Value Management
Volition Capital
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about LINKBY on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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