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Lili
Provides a way for freelancers to use a single account both to manage their work and personal financial lives, along with tools to help manage the particular financial and accounting demands that come…
About Lili
Lili.co is a financial technology (fintech) startup that provides a range of financial services to small businesses and entrepreneurs. It operates in the fintech market, offering services such as business banking, smart bookkeeping, unlimited invoices and payments, and tax planning tools. These services are designed to help small businesses manage their finances more efficiently and effectively.
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Lili.co is not a bank itself, but it partners with Choice Financial Group, a member of the Federal Deposit Insurance Corporation (FDIC), to provide banking services. This means that the money deposited with Lili.co is insured by the FDIC, providing an extra layer of security for its clients.
The company's business model is centered around providing a comprehensive financial management platform for small businesses. It offers tools for categorizing transactions, generating financial reports, and gaining insights into the financial status of a business. This helps business owners to streamline their operations and make informed financial decisions.
Lili.co makes money by charging for its services. However, it also offers a free tier, which provides basic features and is designed to attract new customers. Once these customers see the value of Lili.co's services, they may choose to upgrade to a paid plan, which offers additional features and benefits.
In summary, Lili.co is a fintech startup that provides a range of financial services to small businesses and entrepreneurs. It operates in partnership with Choice Financial Group and makes money by charging for its services.
At a glance
- Founded
- 2018
- Headquarters
- New York City, United States
- Sector
- Fintech
- Power Law
- Colt$25–100M revenue
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Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed5 investors entered at this stage
Group 11
Foundation Capital
Torch Capital
AltaIR Capital
Primary Venture Partners
Series A2 investors entered at this stage
Series B and later2 investors entered at this stage
Target Global- GAGoogle for Startups Accelerator
Source: Dealroom Talent Intelligence.
Global footprint
team presence
across markets
Market sentiment
An AI-synthesised read of the highest-engagement posts about Lili on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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