LEYAOJU
Frozen rice and noodle products for foodservice
About LEYAOJU
Xiamen Chenji Leyaoju Food Co., Ltd., founded in 2012 by Chen Chaoyang, is a manufacturer specializing in quick-frozen rice and noodle products. The company was established with the goal of bringing the quality of five-star hotel dim sum to a wider audience. The founder's team, with over a decade of experience in the catering industry, leveraged their expertise in Fujian, Guangdong, and Hong Kong-style cuisine to build the company.
Leyaoju primarily operates on a B2B model, supplying its products to a wide range of clients including star-rated hotels, chain restaurants, convenience stores, and catering services for events. It serves as a key pastry supplier for thousands of 5-star hotels and has established strategic partnerships with well-known restaurant chains. The company also distributes its products through more than 100 distributors across China and has a presence in major supermarkets like Wal-Mart, RT-Mart, and Hema Fresh, as well as online e-commerce platforms. Its product portfolio is extensive, featuring items like buns, rice burgers, desserts, and fried dim sum, with standout products including Hong Kong-style pork buns and Hakka taro dumplings. The company holds numerous patents and has received awards such as "China Famous Dimsum" and was a special noodle supplier for the Hangzhou G20 Summit.
The company has successfully completed multiple funding rounds, including a Series B round of nearly 100 million yuan in June 2022, led exclusively by Liangrun Fund, a fund jointly established by COFCO Group and China Resources Group. This capital is being used for talent development, automation of production, digital transformation, and brand marketing to solidify its position in the high-end frozen food market.
Source: Dealroom company dataAt a glance
- Founded
- 2012
- Headquarters
- Xiamen, China
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Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed1 investor entered at this stage
- SMSuzhou Shunrong Investment Management
Series A1 investor entered at this stage
- SIShenzhen Qianhai Xingwang Investment
Series B and later1 investor entered at this stage
COFCO
Source: Dealroom Talent Intelligence.
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