Lecheng Cloud Service

About Lecheng Cloud Service

Lecheng Cloud Service, operating under its parent company Shenzhen Xiaobu Benpao Technology Group Co., Ltd., is a technology firm specializing in the insurance and healthcare sectors in China. The company was established in March 2021 by Xu Han, a seasoned professional in the insurance industry. Based in Shenzhen with an office in Beijing, the firm aims to integrate the "medical, health, commercial, and insurance" sectors through a unified strategy.

The company functions as a Managing General Agent (MGA), providing technology-driven solutions for the health insurance ecosystem. It utilizes a cloud-based SaaS platform to connect reinsurance companies, insurance firms, and health service providers through open APIs. This infrastructure facilitates the creation of digital models for product design and pricing. Lecheng Cloud Service serves various clients, including insurance companies, sales channels, and individual agents, by offering technology solutions that empower their operations. Its business model focuses on creating deeply customized commercial insurance products and integrating healthcare services to enhance customer engagement, a strategy designed to address the low interaction frequency typical of traditional insurance.

The company's core offerings are divided into several platforms. "Lecheng Bao" is an intelligent digital insurance supply chain system. "Jizhan" operates as a SaaS-based intelligent marketing cloud platform for the financial and insurance fields. The "Le Yi Tong" platform integrates medical resources and products into the insurance lifecycle, from product development and user experience to claims management and risk control for insurers. Through these platforms, Lecheng Cloud Service has launched several customized insurance products, such as the Orange Guardian No. 1 Major Illness Insurance and the Ping An Orange Guardian Accident Insurance. In December 2021, the company secured nearly 100 million RMB in a Pre-A funding round led by Danlu Capital (Redhill Capital), with the capital intended for team expansion and research investment.