Kylin Network

The company's business model centers on developing massively multiplayer online role-playing games (MMORPGs) for PC and, more recently, mobile platforms. Revenue is generated through in-game purchases and the sale of virtual items. Kylin Game primarily serves the Chinese market but has expanded its operations to regions including Hong Kong, Macau, Taiwan, Singapore, Malaysia, Vietnam, and Turkey. The company's product portfolio includes titles such as the 'Genghis Khan' series, 'Dreamy Journey to the West', 'Water Margin', and 'Painted Skin World'. These games are known for their historical and mythological themes, which resonate with their target audience.

Kylin Game's history is marked by rapid initial growth and significant funding milestones. After receiving angel investment, it secured a notable $15 million in a Series A funding round in November 2008, even before its first game was launched. Its debut title, 'Genghis Khan', achieved considerable success upon its 2009 release, reportedly reaching over 200,000 concurrent users. This success was followed by the development of a diversified portfolio and expansion into other cultural products, including film production through its affiliate, Kylin Pictures. Over the years, the company has received numerous industry awards for its games and development teams.