F
Flower
Develops smart solutions to contribute to the energy transition and offers several different services to individuals and companies
About Flower
Based in Stockholm, Flower Infrastructure Technologies operates as a virtual power plant, a business concept gaining traction within the energy sector. The company specializes in aggregating and managing distributed energy resources, such as battery energy storage systems (BESS), to offer services to the power grid. This approach allows Flower to create a more flexible and responsive energy system, which is crucial for balancing the grid as the proportion of intermittent renewable energy sources like wind and solar increases. The firm's primary revenue stream is derived from participating in ancillary services markets, where it provides critical grid-stabilizing services to transmission system operators like Sweden's Svenska kraftnät. This is achieved by using their proprietary software and statistical models to optimize the performance of the assets under their control, bidding them into markets such as the Frequency Containment Reserve (FCR) market.
Flower was founded in 2020 by John Diklev, who currently serves as the CEO. His background includes extensive experience in the energy trading and asset management sectors, having previously worked at companies like Modity and Shepherd Energy. This firsthand experience with the complexities of energy markets likely informed Flower's strategic focus on providing data-driven solutions for grid services. The company's platform is designed to connect a variety of energy assets, enabling them to collectively function as a single, dispatchable power plant. By doing so, it unlocks new revenue streams for asset owners who can participate in markets previously inaccessible to them. Flower's business model capitalizes on the accelerating energy transition, positioning itself as a key enabler for integrating more renewable energy and enhancing the efficiency of the existing power infrastructure.
Source: Dealroom company dataAt a glance
- Status
- Operational
- Founded
- 2020
- Headquarters
- Stockholm, Sweden
- Employees
- 198
- Open positions
- None listed
- Dealroom signal
- 61.6/100
- Industry
- Energy
- Sub-industry
- Energy Storage
- Sector
- Energy, Solar Energy, Sustainable Development Goals, Virtual Power Plant, Climate Tech, Stationary Energy Storage, Grid Technology, Renewable Energy, Hard Tech, FEV Et
- Technology
- IoT InternetOfThings
- Business model
- Manufacturing
- Client focus
- b2b
Knowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| SERIES AOther financing | Oct 2024 | $22M | $138M | Sebastian Knutsson · Sony Innovation Fund · Karl-Johan Persson · Giant Ventures | ↗ |
| SERIES AOther financing | Aug 2024 | $28M | $110M | 82an Invest · Northzone | ↗ |
Financials
Revenue, earnings and other financial measures where available. Years marked “E” are estimates.
Growth signals
Latest recorded traffic for Flower is 380 monthly website visits, down 80% over the last three months. Flower's team grew 2.1% over the past year.
Similar companies
Company identity and context are open; selected comparison metrics preview what is available on the platform.
Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed1 investor entered at this stage
Ellevio
Series A7 investors entered at this stage
- 8I82an Invest
Northzone
Sebastian Knutsson
Sony Innovation Fund
Karl-Johan Persson
Giant Ventures
Thomas von Koch
Source: Dealroom Talent Intelligence.
Global footprint
Market sentiment
An AI-synthesised read of the highest-engagement posts about Flower on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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