Korea Content Platform

About Korea Content Platform

Korea Content Platform (KCP) is a strategic joint venture established in 2016 by South Korea's three major television broadcasters: KBS, MBC, and SBS. Headquartered in Los Angeles, California, the company was formed to directly distribute premium Korean entertainment to a global audience, capitalizing on the rising international demand for Korean content. In 2021, SK Telecom acquired a significant stake in the venture, further strengthening its position in the competitive content market.

The company's core offering is KOCOWA+, a subscription-based over-the-top (OTT) streaming service launched in 2017. KOCOWA+ provides a vast library of over 17,000 hours of Korean dramas, reality shows, and K-Pop music programs, making it one of the largest collections of Korean entertainment available in the Americas. A key feature is the platform's speed, making new content available with high-quality English, Spanish, and Portuguese subtitles as quickly as six hours after its original broadcast in Korea. This rapid turnaround caters to a dedicated and engaged fanbase, which is predominantly young, female, and non-Asian.

KCP operates on a direct-to-consumer and a B2B2C business model. Revenue is primarily generated through KOCOWA+ subscriptions, which are offered in daily, monthly, and annual tiers, including an ad-supported option. The platform is accessible across a wide range of devices, including web browsers, iOS, Android, and various smart TVs. Beyond its own platform, KCP pursues a broad distribution strategy by partnering with other major streaming services and multichannel video programming distributors (MVPDs) like Roku, Prime Video, and Cox, extending its reach to diverse audiences. This dual approach allows KCP to build its brand while maximizing content exposure and revenue streams across the global entertainment landscape.