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Knot Standard
A custom menswear brand, revolutionizing the way customers shop for clothing both online and across 10 national showroom locations
About Knot Standard
Knot Standard is a luxury menswear company that specializes in creating custom suits and wardrobe essentials for men. The company operates in the high-end fashion market, catering to clients who seek personalized and unique clothing experiences. Knot Standard's business model revolves around offering bespoke tailoring services, where customers can arrange meetings with stylists to design their own suits and other garments. The company generates revenue through the sale of these custom-made clothing items, leveraging high-quality fabrics from renowned mills like Reda, Loro Piana, Dormeuil, and Zegna. Knot Standard's offerings include various types of suits such as the Modern Suit, Relaxed Suit, and Classic Suit, each designed to meet different style and occasion needs. The company also provides weekly articles on wardrobe building and style tips to engage its clientele.
Source: Dealroom company dataAt a glance
- Status
- Acquired
- Founded
- 2012
- Headquarters
- New York City, United States
- Employees
- 41
- Open positions
- None listed
- Dealroom signal
- 60.4/100
- Industry
- Fashion, Marketing
- Sub-industry
- Apparel
- Sector
- Marketing, Luxury, Immersive Technologies, Direct-to-Consumer, Hard Tech
- Technology
- Virtual Reality
- Client focus
- b2c
Knowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| ACQUISITION✓Exit | Apr 2024 | $0 | — | Billy Reid | ↗ |
| EARLY VC✓Equity / VC | Jul 2022 | $2M | $75M | Undisclosed | ↗ |
Growth signals
Latest recorded traffic for Knot Standard is 9.3K monthly website visits, up 3.3% over the last three months. Knot Standard's team declined 59% over the past year.
Similar companies
Company identity and context are open; selected comparison metrics preview what is available on the platform.
Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed2 investors entered at this stage
VentureSouq
John Power
Series A3 investors entered at this stage
- TCTraub Capital
Saned
Provenance
Other known investors2 additional known investors
Billy Reid
Rudi Airisto
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Knot Standard on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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