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KingSmith
A smart fitness software and hardware company integrating R&D, production and sales
About KingSmith
Beijing KingSmith Technology Co., Ltd., founded in 2015 by Albert Jing, is a specialized developer and manufacturer of intelligent home fitness equipment. Operating under the brand name WalkingPad, the company targets the direct-to-consumer market, offering fitness solutions for home and office environments. The business model relies on direct sales through its website and partnerships with major online retailers like Amazon, Walmart, and Lowe's. KingSmith's revenue stream is generated by the sale of its fitness equipment, with the company experiencing significant growth, including sales in the U.S. reaching over $10 million in 2021.
The company's history is marked by a significant milestone in 2018 with the invention and launch of the first WalkingPad via the Mi Crowdfunding platform, effectively creating a new category of home fitness equipment. This was followed by the company's contribution to drafting the industrial standard for walking machines in 2019. By 2021, KingSmith had expanded its global footprint, shipping products to 57 countries and selling over one million units. In 2022, the company established a U.S. office in Dallas, Texas, to better serve its growing North American customer base. The company has received multiple design accolades, including Red Dot and iF Design Awards.
KingSmith’s core product is the WalkingPad, a line of foldable treadmills designed for space-saving and convenience. These devices are characterized by their patented double-folding technology, which significantly reduces their storage footprint, allowing them to be stored under furniture. The product line includes various models, some designed strictly for walking (like the C2 and A1 Pro) and others, known as 2-in-1 models (like the R2 and X21), which can be used for both walking and running. Key features across the range include a low-profile deck to minimize the risk of falling, foot-sensing speed control in automatic mode, and manual control via a remote or the KS Fit mobile app, which also tracks workout metrics. Some higher-end models feature larger running surfaces and can reach speeds suitable for jogging or running.
Source: Dealroom company dataAt a glance
- Status
- Operational
- Founded
- 2010
- Headquarters
- Fengtai District, China
- Employees
- 33
- Open positions
- None listed
- Dealroom signal
- 48.2/100
- Industry
- Sports
- Sub-industry
- Sport Platform & Application, Sporting Equipment
- Sector
- Sports, Hard Tech
- Technology
- Mobile app
- Business model
- Manufacturing
- Client focus
- b2c
Knowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| EARLY VC✓Equity / VC | Sep 2020 | $14M | $55M | Zhongtai Securities | — |
| SERIES BEquity / VC | Jun 2017 | $2.8M | $11M | Walden International · Kaiwu Capital · JD Cloud | — |
Growth signals
Latest recorded traffic for KingSmith is 26K monthly website visits, up 1200% over the last three months. KingSmith's team grew 13.8% over the past year.
Similar companies
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Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Series A4 investors entered at this stage
Walden International- KCKaiwu Capital
JD Cloud
Zhongtai Securities
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about KingSmith on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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