Shanghai Kaiyin Chemical

About Shanghai Kaiyin Chemical

Established in December 2008 by founder Li Junwei, Shanghai Kaiyin Chemical Co., Ltd. operates as a digital service platform for the industrial additives sector. Li Junwei's academic background includes a bachelor's degree in Polymer Materials from Guangdong University of Technology and an MBA from Shanghai Jiao Tong University, providing a strong foundation in both the chemical industry and business management. The company has positioned itself as an industrial internet firm focused on digitally transforming the chemical supply chain.

The core of the business is a one-stop B2B procurement platform that connects manufacturers and purchasers of chemical raw materials. By leveraging digital technologies like big data and cloud computing, the company aims to create a more efficient and transparent ecosystem. This model is designed to break down traditional information barriers, enabling data sharing and streamlining transactions within the chemical industry. Revenue is generated through four primary business lines: chemical procurement and sales transaction services, digital solutions, comprehensive digital promotion services, and value-added marketing services.

The platform boasts an extensive catalog of over 100,000 chemical raw material SKUs, featuring products from major international suppliers such as Evonik, Dow, and BASF. Key product categories include matting agents, carbon black, white carbon black, micronized waxes, and various coating additives. Beyond distribution, Kaiyin has developed proprietary digital tools like the KSCM supply chain procurement collaboration platform, a specialized chemical encyclopedia, and a search and quotation engine to enhance the user experience and improve operational efficiency for its clients. The company has successfully secured multiple rounds of funding, including a C-round in September 2022, to fuel its expansion and technological development.