KASO

KASO is a leading Dubai-based FoodTech and B2B Supply Chain platform designed to revolutionize the procurement process between restaurants and food suppliers. Operating in the fast-growing Middle Eastern market, the startup addresses a major operational bottleneck in the hospitality industry: the fragmented and manual nature of food supply ordering. Historically, restaurants have relied on chaotic communication channels like WhatsApp, phone calls, and scribbled notes to order ingredients, leading to frequent delivery errors, supply shortages, and massive food waste.

The core of KASO’s platform is a mobile-first, centralized marketplace that digitizes the entire procurement workflow. Restaurant managers and chefs can browse updated supplier catalogs, check real-time pricing, and place their daily orders for produce, meats, and dry goods from all their vendors simultaneously in just a few clicks. On the other side of the transaction, suppliers receive clean, aggregated, and structured order data, eliminating the administrative burden of manual entry and reducing order fulfillment timelines.

KASO’s ultimate value proposition lies in its ability to drive financial sustainability and operational efficiency across the food value chain. By leveraging predictive data analytics, the platform helps restaurants optimize their inventory levels, prevent over-ordering, and directly cut food waste by up more than 15%. By replacing legacy, offline habits with a seamless, end-to-end digital procurement infrastructure, KASO protects the bottom-line profitability of restaurants while building a more sustainable and resilient food ecosystem.