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Justt

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Turns a frustrating chargeback dispute process into one that’s fair, simple and hands-free for merchants

Tel Aviv-Yafo, IsraelFounded 2020Fintech
Valuation $250–500M Last recorded · 2024
Revenue $10–50M Latest reported FY
Headcount 100–500 Current team size
Total funding $100–500M Disclosed equity funding
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About Justt

Justt.ai is a startup that operates in the financial technology (fintech) sector, specifically focusing on chargeback mitigation. Chargebacks are essentially refunds that a bank forces a business to make due to a disputed or fraudulent transaction. Justt.ai uses proprietary machine learning technology to help businesses handle these chargebacks more effectively and efficiently.

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The company's solution is designed to become smarter and more efficient over time, learning from each transaction to improve its effectiveness. This means that the more it is used, the better it gets at preventing chargebacks and recovering lost revenue.

Justt.ai serves a wide range of clients, from small businesses to large corporations. The solution can be easily integrated with a business's Payment Service Provider (PSP), allowing for immediate recovery of revenue.

The business model of Justt.ai is likely based on a subscription or usage fee, where clients pay to have access to the chargeback mitigation solution. The company makes money by helping businesses reduce their chargeback rates and recover lost revenue, which can be a significant cost for businesses, especially those that operate online.

In summary, Justt.ai is a fintech startup that uses machine learning to help businesses handle chargebacks more effectively, serving a wide range of clients and operating on a subscription or usage fee business model.

Source: Dealroom company data

At a glance

Founded
2020
Headquarters
Tel Aviv-Yafo, Israel
Sector
Fintech
Power Law
Colt$25–100M revenue

Investors

4 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series A3 investors entered at this stage

Series B and later1 investor entered at this stage

  • Oak HC/FT
Employees mapped 139 incl. 2 AI specialists
Founders Hidden — book a demo/100 quality score
Key operators 8 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
🇮🇱 Israel · Tel Aviv-Yafo HQ
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Web traffic by country
25K monthly visits
across markets
🇺🇸 United States27.6%
🇦🇺 Australia11.6%
🇬🇧 United Kingdom10.8%
🇨🇦 Canada9.2%
🇮🇳 India6.4%
Top 5 markets shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Justt on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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