Just2Trade

About Just2Trade

Just2Trade operates as a multi-asset online brokerage, providing clients with direct access to global financial markets. The brand is owned by Lime Trading (CY) Ltd, a Cyprus-based financial company regulated by the Cyprus Securities and Exchange Commission (CySEC) since 2015. The company is also part of a larger international financial holding structure with roots in the U.S. and Russia, and was previously owned by WhoTrades, Inc., which acquired the brand in 2015 from Success Trade Securities.

The firm serves a broad client base, including both individual and institutional traders, across more than 130 countries. Its business model centers on offering competitive pricing and a diverse selection of trading platforms to accommodate various strategies. Revenue is generated through commissions and fees on trades, with different pricing structures available, including per-trade flat fees and per-share plans for high-volume traders. The company also offers partnership programs, such as Introducing Broker (IB) and Cost Per Acquisition (CPA) models, which provide another revenue stream through remuneration for client referrals and trading volume.

Just2Trade provides access to an extensive range of over 30,000 tradable assets. This includes stocks, ETFs, options, bonds, futures, forex, and contracts for difference (CFDs). Clients can trade these instruments through a single account. The brokerage supports a variety of trading platforms, including the widely-used MetaTrader 4 (MT4) and MetaTrader 5 (MT5), as well as professional-grade platforms like CQG, Sterling Trader Pro, and ROX Premium. The MT5 Global account provides the most comprehensive access to the firm's asset classes. For clients interested in automated or social trading, the company offers API trading and a copy-trading service called J2T Copy.

The company structures its account offerings to cater to different trader profiles. The minimum deposit to open an account is generally $100, though some platforms and account types may have higher requirements to start trading. For example, the Forex ECN account requires a $200 minimum deposit, while a U.S. trading account requires a $2,500 balance to begin trading. The firm supports various funding methods, including bank transfers, credit/debit cards, and e-wallets like PayPal and Skrill.