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JOOR

eCommerce & Marketplaces · New York City, United States · Founded 2010

JOOR is a leading digital platform specializing in wholesale management, catering to brands and retailers globally. The company operates in the wholesale market, providing tools that facilitate seamless transactions, virtual showrooms, and comprehensive business insights. JOOR's business model revolves around a subscription-based service, where brands and retailers pay for access to its platform. The platform enhances buyer engagement through high-resolution images, video clips, and personalized digital showrooms, enabling brands to showcase their products effectively. JOOR also offers JOOR Passport, which allows brands and retailers to participate in trade shows and market weeks virtually, eliminating the need for physical travel. The company generates revenue through subscription fees and transaction-based services, ensuring a steady income stream. JOOR serves over 12,500 brands and 300,000 retailers, providing global accessibility and real-time order management. The platform's key features include order building, assortment visualization, team collaboration, and access to business insights, all designed to drive efficiency and revenue growth for its clients. Keywords: wholesale management, digital platform, virtual showrooms, business insights, global accessibility, order management, buyer engagement, JOOR Passport, subscription-based, trade shows.

Valuation $100–500M
Revenue $10–50M
Headcount 100–500
Total funding $100–500M
Unlock exact values This page shows ranges. Dealroom has the exact numbers for JOOR and the history behind them.

Investors

12 investors on JOOR's cap table

Sourced from Dealroom's funding history. Investor profile links are shown where available.

Series A 7 investors entered at this stage
Series B+ 5 investors entered at this stage
ITOCHU
Macquarie
Tamarix Capital
Brightwood Capital Advisors
Macquarie Asset Management

Global footprint

Where JOOR has talent and traffic

Workforce by country
18 countries with
team presence
🇺🇸 United States36.2%
🇪🇸 Spain20.7%
🇬🇧 United Kingdom16.4%
🇮🇹 Italy6.9%
🇫🇷 France5.2%
Top 5 of 18 shown
Web traffic by country
92K monthly visits
across markets
🇺🇸 United States52.9%
🇳🇬 Nigeria5.4%
🇦🇺 Australia3.9%
🏳️ Korea3.8%
🏳️ Republic of2.7%
Top 5 markets shown

Talent graph

The shape of JOOR's talent

Dealroom maps JOOR's team person by person — pinpointing the standout operators and scoring them across the six dimensions investors underwrite. The counts and shape below are a public preview; the named individuals and exact scores live in the platform.

35 team members profilednamed & role-tagged by Dealroom
204 employeestotal headcount
3 executives & foundersidentified by name
DimensionScore
AI Talent Score hidden — book a demo
Engineering Score hidden — book a demo
Product Score hidden — book a demo
Go-to-market Score hidden — book a demo
Leadership Score hidden — book a demo
Research Score hidden — book a demo
Book a demo to unlock JOOR's exact scores

Source: Dealroom Talent Intelligence. Public profiles show counts and the team's shape only — request a demo for the named individuals, per-person seniority and tenure, and team benchmarks vs peers.

Market sentiment

What the market is saying about JOOR

An AI-synthesized read of the highest-engagement posts about JOOR on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

See JOOR on the full Dealroom platform

Live deal flow, founder pedigree, hiring signals, revenue trajectory, and the full cap table.