Invicara

About Invicara

Invicara operates as a specialized digital twin technology and services firm, providing the foundation for creating virtual replicas of physical assets. The company was founded in 2012 by Anand Mecheri, a serial entrepreneur with over 30 years of experience in the built environment. Mecheri, along with his brother Rajeev Mecheri, previously founded the iMetrex Group, a smart building solutions company which was acquired by Siemens in 2009. Following the acquisition, Anand Mecheri served at the global headquarters of Siemens' building technologies division before co-founding Invicara.

The core of Invicara's business is Twinit, a composable Platform-as-a-Service (PaaS) that enables developers and enterprise clients to build, deploy, and manage digital twin applications. This platform approach allows for the creation of customized solutions for various sectors, including buildings, infrastructure, and cities. The business model centers on providing this platform to partners—such as Architecture, Engineering, and Construction (AEC) firms, systems integrators, and consultants—who then create bespoke digital twin offerings for their end clients. Invicara functions as the services arm for Twinit, offering expertise and consulting to help partners utilize the platform effectively. A significant milestone was a $10 million Series A investment from Kingspan in January 2018, aimed at digitalizing the construction industry.

Invicara's primary product is the Twinit platform, which allows users to twin anything from equipment and systems to entire processes and places using knowledge graphs and real-time data integrations. This creates a single source of truth that bridges the physical and digital worlds. A key feature is its composable architecture, meaning applications can be built from re-usable building blocks, which significantly lowers the cost and speeds up time-to-market for new solutions. In 2024, Invicara launched 'digitaltwin-factory', an open-source initiative that provides free-to-use building blocks to further accelerate the creation of commercial applications on the Twinit platform. This enables clients to address use cases like master plan coordination, asset intelligence, and immersive stakeholder engagement for investors and tenants.