Impraise

About Impraise

Impraise is a people enablement and performance management platform founded in 2014 by Bas Kohnke, Steffen Maier, and Filipe Dobreira. The company originated in Amsterdam, Netherlands, and participated in the Y Combinator accelerator program in the summer of 2014. Its founding was driven by the goal to move beyond antiquated annual performance reviews and foster a culture of continuous, real-time feedback.

The company was acquired by BetterUp, a virtual coaching and mental fitness company, on September 17, 2021. This acquisition was intended to enhance BetterUp's research and development capabilities, expand its presence in Europe, and integrate Impraise's data-driven approach to team performance into its offerings. Prior to the acquisition, Impraise had raised $12.3 million in funding over four rounds, with investors including Y Combinator, Keen Venture Partners, and HenQ.

Impraise's platform is designed for enterprises, startups, and SMBs to improve employee productivity and development. It provides a suite of tools that facilitate continuous feedback, goal management (including OKRs), 1-on-1 meetings, performance check-ins, and 360-degree reviews. Key features include the ability for employees to request feedback from peers and managers, set and track goals collaboratively, and conduct structured 1-on-1 meetings. The software also offers pulse and engagement surveys, analytics dashboards to visualize results, and integrations with platforms like Slack. The platform's business model is primarily a cloud-hosted, subscription-based service (SaaS), with pricing starting from a yearly contract minimum. The system aims to make performance management more actionable for managers and less burdensome for HR departments by providing insightful reports and analytics.