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Impact Analytics

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Building 360-degree AI powered retail automation products to empower enterprises to automate their complex workflows and help them turn their data into insights

New York City, United StatesFounded 2015Marketing
Valuation $50–100M Last recorded · 2022
Headcount 500–1k Current team size
Total funding $50–100M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Impact Analytics and the history behind them.

About Impact Analytics

Impact Analytics is a cutting-edge technology company that specializes in transforming data into actionable insights for the retail industry. Founded in 2015 by Abhirup Ganguly, who brings over 20 years of experience in data science and consulting, the company aims to help retailers optimize their business strategies and drive bottom-line growth.

Impact Analytics serves a wide range of clients in the retail sector, including large retail chains, specialty stores, and e-commerce platforms. The company operates in the business intelligence and analytics market, which is currently experiencing rapid growth due to the increasing importance of data-driven decision-making.

The business model of Impact Analytics revolves around providing a comprehensive suite of software solutions that automate and optimize various retail operations. These solutions include demand forecasting, pricing strategy automation, space management, financial planning, product tagging, assortment planning, and inventory management. By offering these services, Impact Analytics helps retailers improve efficiency, reduce costs, and increase profitability.

Impact Analytics makes money through a subscription-based model, where clients pay for access to its platform and tools. The company also offers consulting services to help retailers implement and maximize the benefits of its solutions. Additionally, Impact Analytics partners with other technology providers to offer a more integrated and comprehensive service to its clients.

In summary, Impact Analytics is a one-stop-shop for retailers looking to leverage data to improve their operations and drive growth. The company's state-of-the-art platform and expert consulting services make it a valuable partner for any retailer looking to stay competitive in today's data-driven market.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2015
Headquarters
New York City, United States
Employees
882
Open positions
8
Dealroom signal
60.8/100
Industry
Marketing
Sector
Marketing, Core AI, AI Applications
Technology
Artificial Intelligence
Business model
SaaS
Client focus
b2b

Funding history

6 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
SERIES DOther financing May 2025 — — Blue Cloud Ventures · Sageview Capital · Vistara Growth ↗
GROWTH EQUITY VCOther financing Jan 2024 $40M — Sageview Capital · Vistara Growth ↗
Showing the latest 2 of 6 recorded eventsBook a demo for the full funding history →

Growth signals

Impact Analytics website traffic

Latest recorded traffic for Impact Analytics is 420 monthly website visits, down 97.7% over the last three months. Impact Analytics's team grew 247.2% over the past year.

Latest monthly visits420 3-month web change-97.7% 1-year team growth+247.2%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Open positions

Openings linked to this company in Dealroom
1 distinct opening shownExplore hiring signals →

Similar companies

Closest operating peers by Dealroom taxonomy

Company identity and context are open; selected comparison metrics preview what is available on the platform.

Showing 8 of the closest matchesCompare every metric →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

6 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed2 investors entered at this stage

  • Aarin Capital
  • Michael Herzig

Series B and later4 investors entered at this stage

  • Argentum Group
  • Vistara Growth
  • Sageview Capital
  • Blue Cloud Ventures
Team profiled 22 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 6 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
🇺🇸 United States · New York City HQ
Book a demo for the full country breakdown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Impact Analytics on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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