I
Impact
Transformative marketing technology to grow your business | Impact
At a glance
- Founded
- 2008
- Headquarters
- Santa Barbara, United States
- Sector
- Marketing
- Power Law
- Unicorn$1–10B valuation tierThoroughbred$100M+ revenue
Research & analysis
Latest news
Press, funding announcements and product moves mentioning Impact.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Series A1 investor entered at this stage
Series B and later7 investors entered at this stage
- WPW Capital Partners
- PPProvidence Equity Partners
Qatar Investment Authority- PSPSG
- PVProvidence Ventures
- PPProvidence Public
- SPSilversmith Capital Partners
Source: Dealroom Talent Intelligence.
Alumni founders
Former Impact employees who went on to found companies, sorted by Dealroom signal score.
CACtrl AltEst. 2020
JAJaskEst. 2015
Greg MartinUnited States
IRImpact RadiusEst. 2008
Roger KjensrudUnited States
Meha AgrawalUnited StatesGlobal footprint
team presence
across markets
Patents
4 active patent families included in this estimate.
A patent family groups patent filings for the same invention. Source: Dealroom · PatSnap.
Investments and acquisitions
Disclosed deals where Impact was the backer or acquirer, 2018–2023. Toggle between venture rounds, M&A, or both. The map below is grouped by the target company's sector — the colored pill on each chip is the round type.
6 deals across Impact's capital deployment.
Where the deals concentrate by sector, stage, and decade.
Where Impact deploys vs peers
Each axis is a Dealroom topic tag — picked from the cluster's most-tagged themes. Values are normalized per axis: the peer with the highest tag-coverage on that axis sits at the edge, others scale relative to them. Toggle between M&A, venture, or both.
Impact's portfolio, mapped.
Each chip is one company. Pill colour shows round type — green for Seed, blue for Series A, purple for B/C+, pink for late-stage, amber for M&A. Bigger sectors keep their full list behind “+ N more”.
Market sentiment
An AI-synthesised read of the highest-engagement posts about Impact on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
See Impact on the full Dealroom platform
Live deal flow, founder pedigree, hiring signals, revenue trajectory, and the full cap table.