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iJento
iJento - Multichannel Customer Intelligence - Home
About iJento
Ijento operates in the niche fragrance market, offering a subscription service that delivers unique and hard-to-find fragrances directly to customers' doors. The company targets fragrance enthusiasts who are looking for exclusive scents that are not available in mainstream markets. Each month, subscribers receive two niche fragrances to try, with the option to purchase larger samples or full-size bottles if they find a scent they love. Niche fragrances are crafted by Master Perfumers in limited batches, using high concentrations of artisanal oils and raw materials, allowing for complete creative freedom and setting new trends in the fragrance industry. Ijento's business model is subscription-based, generating recurring revenue from its customer base. The company also collaborates with niche fragrance brands and perfumers to feature their products in its subscription boxes, providing a platform for these brands to reach a wider audience.
Source: Dealroom company dataAt a glance
- Founded
- 2000
- Headquarters
- London, United Kingdom
- Sector
- Marketing
Knowledge graph
More headlines
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Series A3 investors entered at this stage
Nauta Capital
Oxford Capital
MMC Ventures
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about iJento on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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