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IGAWorks
Marketing · Seoul, South Korea · Founded 2006
An integrated mobile business platform for marketing analytics and monetization MoreLess
IGAWorks is a South Korean data-tech company that operates as a full-stack advertising technology provider. The company offers a suite of services centered around mobile and digital marketing, with a focus on data-driven solutions.
Its core offerings include a demand-side platform (DSP) and an audience targeting platform. IGAWorks utilizes a proprietary Data Management Platform (DMP), which it combines with clients' first-party data to enable highly specific audience segmentation and targeting for advertising campaigns. This allows businesses to optimize user acquisition and enhance their digital marketing efforts.
The company operates on a B2B SaaS model, serving clients in the digital marketing and mobile business sectors within the enterprise technology space. Originally founded with a focus on in-game advertising, IGAWorks has since expanded its capabilities and is now looking to grow into AI-driven business areas.
Keywords: Ad-tech, data-driven marketing, demand-side platform, audience targeting, data management platform, mobile marketing, user acquisition, SaaS, digital advertising, in-game advertising
Talent graph
IGAWorks's talent
Source: Dealroom Talent Intelligence.
Global footprint
Where IGAWorks has talent and traffic
team presence
across markets
Market sentiment
What the market is saying about IGAWorks
An AI-synthesized read of the highest-engagement posts about IGAWorks on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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