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COMPANY PROFILE

idus

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Connecting travelers with local hosts for unique cultural experiences and personalized itineraries

Seoul, South KoreaFounded 2012Wellness Beauty
Valuation $100–250M Last recorded · 2023
Headcount 100–500 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for idus and the history behind them.

About idus

Idus.com is a platform that connects travelers with local hosts to provide unique cultural experiences and personalized itineraries. The company operates in the travel and tourism market, catering to individuals seeking authentic and immersive travel experiences. Idus.com primarily serves adventure seekers, cultural enthusiasts, and travelers looking for off-the-beaten-path experiences. The business model is based on a commission structure, where the company earns a percentage of the booking fees paid by travelers. This model allows Idus.com to generate revenue while providing value to both travelers and local hosts. The platform leverages technology to match travelers with hosts based on preferences and interests, ensuring a tailored and memorable experience. The company also focuses on building a community of passionate travelers and hosts, fostering connections and cultural exchange.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2012
Headquarters
Seoul, South Korea
Employees
107
Open positions
None listed
Dealroom signal
55.5/100
Industry
Wellness Beauty
Sector
Wellness Beauty
Investment activity
3 companies, latest Jul 2025
Capital deployed
$3.9M
Preferred round
ACQUISITION

Funding history

2 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
SERIES C✓Equity / VC Jan 2023 $16M $240M Vanderbilt University · Stone Bridge · Altos Ventures · Axiom Asia Private Capital ↗
LATE VC✓Equity / VC Sep 2018 $13M $54M Altos Ventures · SmileGate Investment · GlobalBrain · IMM Investment —
Showing the latest 2 of 2 recorded eventsBook a demo for the full funding history →

Growth signals

idus website traffic

Latest recorded traffic for idus is 3.9M monthly website visits, up 160% over the last three months. idus's team declined 7% over the past year.

Latest monthly visits3.9M 3-month web change+160% 1-year team growth-7%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Investors

13 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series B and later10 investors entered at this stage

  • Altos Ventures
  • SmileGate Investment
  • GlobalBrain
  • IMM Investment
  • Daekyo Investment
  • KIWOOM SECURITIES
  • Stonebridge
  • Vanderbilt University
  • Stone Bridge
  • Axiom Asia Private Capital

Other known investors3 additional known investors

  • Global Brain Corporation
  • Primer
  • Sazze Partners
Team profiled 2 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 1 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
2 countries with
team presence
🇰🇷 South Korea98.2%
🇨🇦 Canada1.8%
2 countries shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about idus on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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