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Hydrow

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Provides connected indoor rowing machines that delivers on-water experiences at home with workouts led by world-class athletes

Boston, United StatesFounded 2017Sports
Valuation $250–500M Last recorded · 2022
Headcount 100–500 Current team size
Total funding $100–500M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Hydrow and the history behind them.

About Hydrow

Hydrow is a fitness technology startup that operates in the health and wellness market. The company specializes in the design and sale of a unique rowing machine, the Hydrow Rower, which offers users a full-body, low-impact workout. The machine is 30% smaller and lighter than traditional rowing machines, making it ideal for small spaces.

Hydrow's business model revolves around selling its rowing machines and providing access to a vast library of over 4,000 workouts. These workouts are not limited to rowing but also include strength training, yoga, and other fitness routines. The company's unique selling point is its immersive workout experience, which virtually transports users to scenic locations around the world, from Japan to Rio.

The company also offers a personalized training program based on a quiz taken by the user. This customized approach to fitness is a key aspect of Hydrow's value proposition. The company's target market includes fitness enthusiasts looking for a comprehensive and engaging home workout solution, as well as individuals recovering from injuries who require low-impact exercise options.

Hydrow generates revenue through the sale of its rowing machines and possibly through subscription fees for access to its workout library. The company also leverages the star power of Olympians and champion athletes to motivate users and enhance the workout experience.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2017
Headquarters
Boston, United States
Employees
109
Open positions
1
Dealroom signal
67.2/100
Industry
Sports
Sub-industry
Fitness, Sporting Equipment
Sector
Sports, Video Content, Training, Streaming, Community Management, Home Living
Technology
Artificial Intelligence, Computer Vision, Connected Device
Business model
Manufacturing, SaaS
Client focus
b2c
Investment activity
1 company, latest May 2024
Capital deployed
—
Preferred round
ACQUISITION

Funding history

8 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
LATE VCOther financing Sep 2022 $21M $275M Undisclosed ↗
SERIES DOther financing Mar 2022 $55M $220M Liberty Street · Constitution Capital Partners · Activant Capital · Sandbridge Capital ↗
Showing the latest 2 of 8 recorded eventsBook a demo for the full funding history →

Growth signals

Hydrow website traffic

Latest recorded traffic for Hydrow is 220K monthly website visits, up 10% over the last three months. Hydrow's team declined 15.5% over the past year.

Latest monthly visits220K 3-month web change+10% 1-year team growth-15.5%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Open positions

Openings linked to this company in Dealroom
1 distinct opening shownExplore hiring signals →

Similar companies

Closest operating peers by Dealroom taxonomy

Company identity and context are open; selected comparison metrics preview what is available on the platform.

Showing 8 of the closest matchesCompare every metric →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

14 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed2 investors entered at this stage

  • P. Andrews McLane
  • Richard M. Cashin

Series A3 investors entered at this stage

  • The Yard Ventures
  • Wheelhouse Ventures
  • Raptor Group

Series B and later8 investors entered at this stage

  • L Catterton
  • RX3 Ventures
  • Lizzo
  • Justin Timberlake
  • Constitution Capital Partners
  • Liberty Street
  • Activant Capital
  • Sandbridge Capital

Other known investors1 additional known investor

Team profiled 20 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 6 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
5 countries with
team presence
🇺🇸 United States93.8%
🇬🇧 United Kingdom2.5%
🇧🇷 Brazil1.3%
🇨🇱 Chile1.3%
🇹🇼 Taiwan1.3%
5 countries shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Hydrow on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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