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Honest Fund
Provides individuals and institutional investors access to alternative investment opportunities
About Honest Fund
HonestFund is a peer-to-peer (P2P) lending platform based in South Korea. The company facilitates direct loans between individual investors and small to medium-sized enterprises (SMEs), bypassing traditional financial institutions. This model allows SMEs to access much-needed capital at competitive rates while offering investors the opportunity to earn higher returns compared to conventional savings or investment products.
Read full description
HonestFund operates in the fintech sector, focusing on democratizing access to financial services. The platform uses advanced algorithms and data analytics to assess the creditworthiness of borrowers, ensuring a high level of transparency and security for its users. Investors can choose from a variety of loan products, each with different risk and return profiles, allowing for tailored investment strategies.
The business model is straightforward: HonestFund earns revenue by charging fees to both borrowers and investors. Borrowers pay origination fees when their loans are funded, while investors are charged a service fee based on the returns they earn. This dual-fee structure ensures a steady revenue stream for the company.
HonestFund primarily serves individual investors looking for alternative investment opportunities and SMEs in need of quick, reliable funding. The platform has gained traction due to its user-friendly interface, robust risk management practices, and attractive return rates.
At a glance
- Status
- Operational
- Founded
- 2015
- Headquarters
- Seoul, South Korea
- Employees
- 21
- Open positions
- None listed
- Dealroom signal
- 67.9/100
- Industry
- Fintech
- Sub-industry
- Mortgages & Lending, Wealth Management
- Sector
- Fintech, Sharing Economy, financial inclusion
- Business model
- Marketplace & ecommerce
- Client focus
- b2b
Latest news
Press, funding announcements and product moves mentioning Honest Fund.
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| LATE VC✓Equity / VC | Dec 2025 | $0 | — | ATON | ↗ |
| LATE VC✓Equity / VC | Jan 2024 | $3.8M | $60M | Jinwon Group | ↗ |
Financials
Revenue, earnings and other financial measures where available. Years marked “E” are estimates.
Growth signals
Latest recorded traffic for Honest Fund is 17K monthly website visits, down 5.6% over the last three months. Honest Fund's team declined 12.5% over the past year.
Similar companies
Company identity and context are open; selected comparison metrics preview what is available on the platform.
| Company | Headquarters | Status | Employees | Total funding | Valuation |
|---|---|---|---|---|---|
 UlendPeer to Peer lending platform |
São Paulo, Brazil | Operational | 8 | $8.3M | $28M |
 Konkrete.ioAccelerates value creation by providing a fair, transparent and accessible framework for all |
Melbourne, Australia | Closed | |||
 AfluentaCollaborative finance network in Latam |
Buenos Aires, Argentina | Operational | |||
 CrowdoCrowdfunding solutions including Equity Crowdfunding and Peer-to-Peer Lending |
Singapore, Singapore | Operational | |||
 AlixcoTechnology and investment solutions for P2P Financing & Equity Crowdfunding |
Kuala Lumpur, Malaysia | Operational | |||
 SmartFundingBridging SMEs and Investors, encouraging sustainable business growth |
Singapore, Singapore | Operational | |||
 Borza terjatevThe first online peer-to-peer finance platform for businesses in Slovenia |
Ljubljana, Slovenia | Operational | |||
 BeehiveMENA's first regulated online marketplace for peer-to-peer lending |
Dubai, United Arab Emirates | Acquired |
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Series A6 investors entered at this stage
Hanwha Asset Management- SCShinhan Capital
KB Investment
Dunamu & Partners- MPMurex Partners
HB Investment
Series B and later3 investors entered at this stage
Bass Investment- JGJinwon Group
ATON
Other known investors1 additional known investor
Daniel Hyunsung Shin
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Honest Fund on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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