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COMPANY PROFILE

HOKEN

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A primary and secondary marketplace and exchange whereby hotels, travelers and traders can purchase hotel bookings with the ability of selling, speculating or redeeming hotel stays

New York City, United StatesFounded 2022eCommerce & Marketplaces
Valuation $50–100M Last recorded · 2022
Revenue $1–10M Latest reported FY
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for HOKEN and the history behind them.

About HOKEN

HOKEN, established in 2022 by co-founders Tarek M. Daouk and Ovi Pal, functions as a hotel exchange and marketplace with its headquarters in New York, NY. The company has secured $9 million in funding to support its platform.

The business model is centered around a primary and secondary marketplace that facilitates the buying and selling of hotel room reservations, particularly for high-demand events such as concerts and festivals. This model serves travelers looking for accommodation, individuals who speculate on room availability, and hotels seeking to manage their inventory. The platform allows users who have booked rooms to sell their reservations to others if their plans change, creating a dynamic market for hotel stays.

The core service is an online platform where users can book hotel rooms for popular events. A key feature is the ability for users to trade or sell their booked rooms, offering flexibility and a potential return on their original purchase. The company also offers a feature referred to as "Room Drops", providing access to sought-after hotel rooms.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2022
Headquarters
New York City, United States
Employees
14
Open positions
None listed
Dealroom signal
70.7/100
Industry
Travel
Sub-industry
Booking & Search
Sector
eCommerce & Marketplaces
Business model
Marketplace & ecommerce
Client focus
b2c

Funding history

2 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
EARLY VC✓Equity / VC Nov 2022 $9M $36M Streamlined Ventures ↗
EARLY VCEquity / VC Mar 2022 $6M $24M Streamlined Ventures · Manara Capital —
Showing the latest 2 of 2 recorded eventsBook a demo for the full funding history →

Financials

Revenue over time

Revenue, earnings and other financial measures where available. Years marked “E” are estimates.

YearRevenueGrowth
2026
2025
2024
2023 —
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Growth signals

HOKEN website traffic

Latest recorded traffic for HOKEN is 170 monthly website visits, down 68.5% over the last three months. HOKEN's team grew 0% over the past year.

Latest monthly visits170 3-month web change-68.5% 1-year team growth0%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

3 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series A2 investors entered at this stage

Other known investors1 additional known investor

Team profiled 3 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 1 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
1 countries with
team presence
🇺🇸 United States100%
1 country shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about HOKEN on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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