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Hippeas

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Producing organic, gluten-free, vegan, and totally delicious chickpea snacks

New York City, United StatesFounded 2015Food
Valuation $250–500M Last recorded · 2021
Headcount <100 Current team size
Total funding $50–100M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Hippeas and the history behind them.

About Hippeas

Hippeas.com is a startup that operates in the food industry, specifically in the snack market. The company's primary product is a line of vegan, chickpea-based snacks that are marketed as a healthier alternative to traditional chips. The snacks come in a variety of flavors, including Vegan White Cheddar and Vegan Nacho Puffs, and are sold in packs of nine bags each.

The company's target clientele is health-conscious consumers who are looking for guilt-free snack options. This includes vegans, vegetarians, and individuals who are simply trying to make healthier food choices. The snacks are also popular among consumers who are looking for high-protein snack options, as they are made from chickpeas, which are known for their high protein content.

Hippeas.com operates on a direct-to-consumer business model, selling its products directly to consumers through its website. This allows the company to cut out the middleman and pass the savings on to the consumer. The company makes money by selling its products at a markup, covering the cost of production and generating a profit.

In terms of financial performance, the company's focus on healthy, vegan snacks taps into a growing market trend. As more and more consumers are becoming health-conscious and looking for plant-based food options, companies like Hippeas.com are well-positioned to capitalize on this trend.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2015
Headquarters
New York City, United States
Employees
43
Open positions
None listed
Dealroom signal
74.5/100
Industry
Food
Sub-industry
Innovative Food
Sector
Food, Organic
Business model
Manufacturing
Client focus
b2c

Funding history

5 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
LATE VCOther financing Jan 2021 $50M $200M The Craftory ↗
EARLY VCOther financing Dec 2018 $8M $32M CAVU Consumer Partners —
Showing the latest 2 of 5 recorded eventsBook a demo for the full funding history →

Growth signals

Hippeas website traffic

Latest recorded traffic for Hippeas is 18K monthly website visits, down 21.7% over the last three months. Hippeas's team grew 2.4% over the past year.

Latest monthly visits18K 3-month web change-21.7% 1-year team growth+2.4%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Open positions

Openings linked to this company in Dealroom
1 distinct opening shownExplore hiring signals →

Similar companies

Closest operating peers by Dealroom taxonomy

Company identity and context are open; selected comparison metrics preview what is available on the platform.

Showing 8 of the closest matchesCompare every metric →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

3 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series A2 investors entered at this stage

  • Leonardo DiCaprio
  • CAVU Consumer Partners

Series B and later1 investor entered at this stage

  • The Craftory
Team profiled 11 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 5 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
2 countries with
team presence
🇺🇸 United States89.5%
🇬🇧 United Kingdom10.5%
2 countries shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Hippeas on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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