Hilbert's AI

About Hilbert's AI

Hilbert's AI provides a data science-first growth infrastructure for business-to-consumer (B2C) companies, designed to offer predictive clarity on user behavior and revenue drivers. The company was founded by Nazli Tan (CEO), Ceyda Erten (CSO), and Cenk Batman, who have prior experience as operators on growth and data teams. Their firsthand experience with the challenges of scaling a business informs the platform's design, which aims to solve the pain points they encountered. The company's core offering is an agentic AI platform that transforms fragmented company data into clear actions. It operates by connecting data from various teams, such as retail, inventory, and e-commerce, into a single system. Using deep learning and a proprietary architecture of AI/ML algorithms, Hilbert's software structures this data so that AI models can analyze it and provide actionable recommendations. A key feature is its natural language interface, which allows users to query the system and receive answers without needing to write code or interpret complex dashboards. This design intends to reduce decision-making cycles from months to just minutes. A unique element of Hilbert's platform is the "Hilbert Label," a file that groups all data points related to a single customer. This label includes predictive insights, such as a customer's risk of churning or their openness to upsell offers, and is continuously updated as new data is ingested. The platform also identifies significant business events, detects inefficiencies in marketing efforts like ad formats or discounts, and serves as a forecasting tool for metrics like customer base growth. By automating data analysis and suggesting actions with an estimated dollar impact, the system helps businesses translate insights into measurable outcomes. In April 2026, Hilbert announced a $28 million Series A funding round led by Andreessen Horowitz (a16z), with participation from other investors like Asylum Ventures. This capital is intended to expand its platform and operations to serve more B2C companies. Hilbert's client base includes Fortune 500 enterprises and brands such as FreshDirect, Blank Street, Levain Bakery, and Walmart. The company's business model involves contracts that can range from hundreds of thousands to millions of dollars, with pricing varying based on company size and data volume.