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COMPANY PROFILE

Heyflow

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The no-code platform to build, design and integrate click flows

Hamburg, GermanyFounded 2020AI
Valuation $50–100M Last recorded · 2024
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Heyflow and the history behind them.

About Heyflow

Heyflow is a digital platform that helps businesses increase their conversion rates by providing interactive user experiences. The platform is trusted by market leaders globally and is used by marketers to create engaging flows that enhance user experience and boost conversions by up to 2.3 times.

The platform primarily serves B2B clients, recruitment agencies, lead generation agencies, real estate businesses, and e-commerce businesses. It operates in the digital marketing and sales technology market, providing tools to create ROI calculators, gated content, webinar flows, application flows, lead gen flows, and product configurators. These tools help businesses generate more leads, find qualified candidates, win home buyers, and boost e-commerce sales.

Heyflow's business model is based on providing a superior user experience that encourages more clicks and engagement. It offers a built-in white-label CRM, allowing businesses to manage their customer relationships effectively. The platform also offers design flexibility, allowing businesses to customize their flows to match their brand identity. This customization can be done without any coding, making it easy for businesses to get started.

Heyflow generates revenue by offering these services to businesses. While the exact pricing model is not specified, it is likely based on a subscription model, where businesses pay a regular fee to access the platform's features.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2020
Headquarters
Hamburg, Germany
Employees
76
Open positions
None listed
Dealroom signal
64.3/100
Industry
Enterprise Software
Sector
AI, Core AI, Insurtech Distribution and Brokerage, Insurtech Related, No-Code and Low-Code Software, AI Applications
Technology
Artificial Intelligence
Business model
SaaS
Client focus
b2b

Funding history

3 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
SERIES A✓Equity / VC Feb 2024 $16M $64M Atlantic · Project A · Singular ↗
SEED✓Equity / VC Sep 2021 $6M $24M Atlantic · Philipp Westermeyer · Project A · Possible Ventures ↗
Showing the latest 2 of 3 recorded eventsBook a demo for the full funding history →

Financials

Revenue, earnings and profit over time

Revenue, earnings and other financial measures where available. Years marked “E” are estimates.

YearProfitMargin
2026 —
2025 —
2024 —
2023 —
2022 —
2021 —
Company filings, research estimates and Dealroom dataBook a demo for the full financial model →

Growth signals

Heyflow website traffic

Latest recorded traffic for Heyflow is 150K monthly website visits, down 21.1% over the last three months. Heyflow's team declined 9.5% over the past year.

Latest monthly visits150K 3-month web change-21.1% 1-year team growth-9.5%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Similar companies

Closest operating peers by Dealroom taxonomy

Company identity and context are open; selected comparison metrics preview what is available on the platform.

Showing 8 of the closest matchesCompare every metric →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

5 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed4 investors entered at this stage

Series A1 investor entered at this stage

  • Singular
Team profiled 9 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 2 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
🇩🇪 Germany · Hamburg HQ
Book a demo for the full country breakdown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Heyflow on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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