H
Haus
Causal inference, econometrics, and experimentation for brands to measure incrementality and drive profitable growth, trusted by top brands, and featuring a suite of decision & data science tools…
About Haus
Haus is a marketing science platform that helps businesses measure the effectiveness of their marketing campaigns and allocate their budgets more efficiently. The company's platform uses advanced modeling techniques to create a synthetic control group, which allows businesses to run multi-cell experiments and draw a marginal return curve.
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Haus's platform can be used to measure the incrementality of marketing campaigns, which is the extent to which a campaign has generated sales that would not have occurred otherwise. This information can then be used to optimize marketing spend and maximize growth. The company's platform can also be used to validate and refine marketing strategies for new channel launches.
Haus integrates with a variety of sales channels, including Amazon and retail data, to provide a comprehensive view of marketing performance. The company's platform is designed to be used by marketers of all levels of experience, from those who are new to marketing experimentation to those who are experts in the field.
Latest news
Press, funding announcements and product moves mentioning Haus.
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| EARLY VC✓Equity / VC | Jul 2024 | $20M | $80M | Rahul Mehta · MANTIS · Baseline Ventures · Haystack | ↗ |
| SERIES A✓Equity / VC | Aug 2023 | $17M | $68M | Haystack · Baseline Ventures · Insight Partners · Octave Ventures | ↗ |
Growth signals
Latest recorded traffic for Haus is 48K monthly website visits, down 40.7% over the last three months. Haus's team grew 31% over the past year.
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Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Series A9 investors entered at this stage
Insight Partners
Haystack
Baseline Ventures
Octave Ventures
MANTIS
Upside Partnership
01 Advisors
Rahul Mehta
Octave
Other known investors3 additional known investors
BoxGroup
Gokul Rajaram
Ian Feeney
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Haus on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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