COMPANY PROFILE

Halfbrick Studios

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Games such as fruit ninja and jetpack joyride across multiple platforms

Brisbane, AustraliaFounded 2001Consumer Services

Valuation $100–250M Last recorded · 2024

Headcount <100 Current team size

Total funding $10–50M Disclosed equity funding

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About Halfbrick Studios

Halfbrick Studios is a leading mobile game development company known for creating globally recognized titles such as Fruit Ninja and Jetpack Joyride. The company primarily serves mobile gamers across various age groups and demographics, focusing on delivering high-quality, engaging, and memorable gaming experiences. Operating in the highly competitive mobile gaming market, Halfbrick leverages its strong brand recognition and innovative game design to attract and retain users. The business model revolves around free-to-play games with in-app purchases and advertisements, generating revenue through microtransactions and ad placements. Halfbrick also explores partnerships and collaborations to expand its reach and enhance its game offerings. The company continues to innovate and release new titles, maintaining its position as a key player in the mobile gaming industry.

MoreLess Source: Dealroom company data

At a glance

Status: Operational
Founded: 2001
Headquarters: Brisbane, Australia
Employees: 67
Open positions: None listed
Dealroom signal: 26.0/100
Industry: Gaming
Sector: Consumer Services
Client focus: b2c
Links: Website LinkedIn X

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Funding history

2 recorded events

Company financing events and reported valuations.

Deal type	Date	Amount	Valuation	Investors	Source
EARLY VC✓Equity / VC	Jan 2024	$20M	$80M	Animoca Brands · Dapper Labs · A&T Capital · Kentic Capital	↗
GRANT✓Other financing	Dec 2011	$3M	—	Undisclosed	—

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Growth signals

Halfbrick Studios website traffic

Latest recorded traffic for Halfbrick Studios is 160K monthly website visits, up 14.3% over the last three months. Halfbrick Studios's team declined 33.7% over the past year.

Latest monthly visits160K 3-month web change+14.3% 1-year team growth-33.7%

Monthly website visitsApr 2016–Jul 2026

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