Haiyi Interactive Entertainment Technology

About Haiyi Interactive Entertainment Technology

Haiyi Interactive Entertainment Technology is a startup that has developed SeaArt, an AI-powered content creation platform. The company was founded by Ma Fei and Chen Li, who have a background in overseas game development, having previously created a successful mobile game. Their experience in the gaming industry informed their strategy for entering the AI field. SeaArt has evolved from a tool into a broader creation and consumption platform known as SeaVerse (SeaArt 2.0). The platform enables users to generate a wide range of content, including images, videos, music, and interactive mini-games, from natural language prompts. It features specialized Agent toolkits that can collaborate on complex creative tasks like storyboarding and composition. The platform supports users from the initial creative spark through to publication and monetization, with some top creators reportedly earning thousands of dollars per month. The platform's core services include text-to-image generation with a variety of artistic styles, a library of pre-trained models, and the ability for users to train their own models. SeaArt also provides tools for high-definition image upscaling and detailed refinement. A key feature is the ComfyUI Workflow, which allows for detailed control over the image generation process. Additionally, an interactive area called CyberBar lets users create and communicate with virtual digital people and chatbots. By January 2026, the SeaArt platform had registered over 50 million users and surpassed 30 million in monthly traffic, establishing itself as a significant player in the AI creation community.