Growers Edge

About Growers Edge

Founded in 2017, Growers Edge operates as a fintech platform tailored for the agricultural sector, aiming to mitigate financial risks for farmers and accelerate the adoption of new technologies. The company was co-founded by Joe Young. Matt Hansen took the helm as CEO in 2024, succeeding Dan Cosgrove who had been CEO since 2020. Hansen brings 25 years of experience from investments and financial services, while Cosgrove had a 20-year background in the agriculture industry, including leadership roles at Corteva Agriscience.

Growers Edge addresses the financial uncertainties that hinder the adoption of sustainable farming practices and new technologies. The company serves agricultural retailers, manufacturers, lenders, and farmers by providing a suite of financial products and data-driven tools. Its business model revolves around partnerships with these key players in the agricultural value chain, including major retailers like Nutrien and corporations such as PepsiCo and Mondelez. Revenue is generated through its financial products, which include warranty-backed crop plans and input financing solutions that simplify loan processes.

The core of the company's offering is the Crop Plan Warranty, which guarantees yields for farmers who adopt specific product recommendations from retailers or manufacturers; if the yield targets are not met, the warranty provides a cash payment to the grower. This product is designed to de-risk the trial of new inputs and sustainable practices. The company also provides input financing, digital mortgage lending products, and land and climate intelligence solutions. Recent milestones include acquiring AQUAOSO Technologies to enhance its data intelligence for farmland valuation and climate risk assessment, and expanding its own farmland valuation tool, RangeAg, to cover over 144 million acres.