Gridline Communications

About Gridline Communications

Gridline Communications, operating under the brand Gridline Analytics at gridlinex.com, positions itself as a specialized advisor in the fleet management and telematics sector. The firm was co-founded by Justin Moyer and Scott Tenney, whose backgrounds are deeply rooted in transportation, telecommunications, and B2B software industries. Justin Moyer's experience at companies like American Airlines and Motorola, combined with an engineering education from Arizona State and Oklahoma State Universities, provides a technical and data-driven foundation for the company's solutions. Scott Tenney brings over 15 years of experience from the GPS transportation and telecommunications industries, including a tenure at Sprint Nextel managing Fortune 500 accounts, which informs the company's client-centric approach and understanding of fleet operator demands.

The company's core business revolves around transforming raw telematics data into actionable business intelligence for its clients. It operates as a key partner with Geotab, a global telematics platform, enhancing Geotab's offerings with a layer of managed services and advanced analytics. This service is designed to help businesses with vehicle fleets optimize operations, improve driver safety, ensure regulatory compliance (such as Hours of Service), and increase profitability. The business model appears to be service-based, acting as a trusted advisor and data analytics provider, generating revenue by helping clients maximize their investment in telematics systems. The firm serves a range of clients, from small businesses to large enterprises like Pepsi Bottling Ventures and Frito-Lay, who operate vehicle fleets.

Gridline's primary service, Gridline Analytics, is a business intelligence platform that aggregates data from various sources, including GPS, dash cams, and engine diagnostics, into a centralized dashboard. Its features include driver and location performance analysis (monitoring idle time, MPG, and safety events), trendline identification over long periods, and benchmarking performance against national averages. The platform offers specialized tools like 'HOS Protect' for compliance management and 'Last Mile Analytics' to help distribution businesses analyze route profitability and execution. A significant milestone occurred in May 2025, when Gridline acquired the Shell Telematics business. This strategic acquisition is set to expand Gridline's market capabilities and integrate Shell's customer base, creating synergies through collaborative data solutions and a non-exclusive referral agreement that provides Shell clients access to Gridline's services.