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Goodles

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Re-imagines Mac and cheese that's stealthily healthy and unbelievably delicious

Santa Cruz, United StatesFounded 2020Food
Valuation $50–100M Last recorded · 2023
Revenue $50–100M Latest reported FY
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Goodles and the history behind them.

About Goodles

GOODLES operates in the food and beverage industry, specializing in producing nutrient-packed mac and cheese that combines health benefits with unique and delicious flavors. The company targets health-conscious consumers and families looking for convenient, tasty, and nutritious meal options. GOODLES leverages a direct-to-consumer business model, primarily selling its products through its website and various online platforms. Revenue is generated through the sale of individual boxes and subscription plans, offering customers a recurring delivery of their favorite mac and cheese varieties. The company differentiates itself by focusing on high-quality ingredients, innovative flavor combinations, and a commitment to customer satisfaction. Additionally, GOODLES engages with its community through social media and various marketing campaigns, emphasizing its brand values and customer-centric approach.

Source: Dealroom company data

At a glance

Founded
2020
Headquarters
Santa Cruz, United States
Sector
Food
Power Law
Colt$25–100M revenue

Investors

11 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed6 investors entered at this stage

  • Alumni Ventures
  • 1st Course Capital
  • GingerBread Capital
  • Springdale Ventures
  • Willow Growth Partners
  • Purple Arch Ventures (an Alumni Ventures Fund)

Series A5 investors entered at this stage

  • L Catterton
  • Electric Feel Entertainment
  • Cosmic Venture Partners
  • Third Craft
  • IMG-Endeavor
Team profiled 12 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 4 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
1 countries with
team presence
🇺🇸 United States100%
1 country shown
Web traffic by country
48K monthly visits
across markets
🇺🇸 United States68.3%
🇦🇺 Australia14%
🇨🇦 Canada9.8%
🇮🇳 India3.5%
🇩🇪 Germany1.5%
Top 5 markets shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Goodles on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

See Goodles on the full Dealroom platform

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