GoMore

GoMore is a peer-to-peer platform that facilitates car sharing, leasing, and ridesharing services across several European countries, including Denmark, Sweden, Finland, Spain, Austria, and Switzerland. The company's primary mission is to reduce the number of cars on the road by connecting car owners with individuals who need temporary access to a vehicle. This model provides a cost-effective and environmentally friendly alternative to traditional car ownership.

The platform's business model is centered around a commission-based system. For car rentals, GoMore charges a percentage of the rental fee from both the car owner and the renter. Similarly, for ridesharing, the company takes a small commission from the fee paid by the passenger to the driver. The leasing service offers both new and used cars, providing a flexible and affordable option for those who need a car for a longer period.

GoMore's target market includes a wide range of individuals, from those who need a car for a short trip to those who are looking for a long-term leasing solution. The platform is particularly popular among environmentally conscious consumers who are looking for ways to reduce their carbon footprint. The company also offers a "GoMore Nøglefri" (Keyless) feature, which allows renters to access cars using their smartphones, making the rental process more convenient.

Keywords: car sharing, ridesharing, peer-to-peer, leasing, sustainable transport, collaborative consumption, mobility, car rental, keyless access, European market