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Go Colors

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Go Colors owns popular women’s bottom-wear brand

Chennai, IndiaFounded 2010eCommerce & Marketplaces

Valuation $100–250M Last recorded · 2026

Revenue $100–500M Latest reported FY

Headcount 1–2k Current team size

Total funding $10–50M Disclosed equity funding

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About Go Colors

Go Colors is a retail company specializing in bottom wear for Indian women, offering a wide variety of products including leggings, churidar, palazzos, trousers, pencil pants, athleisure, loungewear, jeans, and jeggings in over 50 colors. The company primarily serves women of all ages in the Indian market. Go Colors operates through an online platform, providing a convenient shopping experience with features like cash on delivery, free shipping, and easy exchange policies. The business model is direct-to-consumer, generating revenue through online sales. The company differentiates itself by offering a diverse range of comfortable and affordable bottom wear options, catering to various occasions and preferences.

MoreLess Source: Dealroom company data

At a glance

Status: Operational
Founded: 2010
Headquarters: Chennai, India
Employees: 1,093
Open positions: 3
Dealroom signal: 89.7/100
Industry: Fashion, Marketing
Sector: eCommerce & Marketplaces, Branding
Business model: Marketplace & ecommerce
Client focus: b2b, b2c
Links: Website LinkedIn

Knowledge graph

Founder mafia, market maps, research and news connected to this company by Dealroom

Funding history

3 recorded events

Company financing events and reported valuations.

Deal type	Date	Amount	Valuation	Investors	Source
IPO✓Exit	Nov 2021	$0	—	Undisclosed	↗
LATE VC✓Equity / VC	Jan 2018	$14M	$54M	ICICI Venture	—

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Financials

Revenue over time

Revenue, earnings and other financial measures where available. Years marked “E” are estimates.

Year	Revenue	Growth
2026
2025
2024
2023
2022
2021
2020		—

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Growth signals

Go Colors website traffic

Latest recorded traffic for Go Colors is 270K monthly website visits, down 6.9% over the last three months. Go Colors's team grew 14.5% over the past year.

Latest monthly visits270K 3-month web change-6.9% 1-year team growth+14.5%

Monthly website visitsDec 2018–Jul 2026

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Open positions

Openings linked to this company in Dealroom

Assistant Manager - PurchaseChennai, Tamil Nadu, India · Sales · Aug 24, 2026

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