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COMPANY PROFILE

Gluup

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Global No.1 on-off Brand Commerce

Seoul, South KoreaFounded 2018
Valuation $50–100M Last recorded · 2021
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Gluup and the history behind them.

About Gluup

Gluup operates in the global multimedia brand sector, focusing on transformative marketing strategies that aim to significantly enhance brand growth. The company targets a diverse clientele, including those in the specialty coffee industry and beyond, leveraging its expertise to create impactful marketing campaigns. Gluup's business model revolves around forming strategic partnerships and joint research agreements, particularly in the next-generation microbiomes sector. The company generates revenue through a combination of direct marketing services and collaborative ventures, supported by substantial investment backing, as evidenced by a $3 billion Series A investment. Gluup is strategically positioned in Seoul's Gangnam district, a hub for business innovation, which further amplifies its market reach and influence.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2018
Headquarters
Seoul, South Korea
Employees
10
Open positions
None listed
Dealroom signal
29.3/100
Client focus
b2b
Links
Website

Funding history

2 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
SERIES C✓Equity / VC Mar 2021 $15M $61M Undisclosed —
SERIES A✓Equity / VC Mar 2020 $2.5M $10M UTC Investment · IBK Capital · WADIZ —
Showing the latest 2 of 2 recorded eventsBook a demo for the full funding history →

Growth signals

Gluup website traffic

Latest recorded traffic for Gluup is 1.9K monthly website visits, up 113.5% over the last three months. Gluup's team grew 0% over the past year.

Latest monthly visits1.9K 3-month web change+113.5% 1-year team growth0%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

3 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series A3 investors entered at this stage

  • UTC Investment
  • IBK Capital
  • WADIZ
Employees 10 total headcount
Founders Hidden — book a demo/100 quality score
Key operators Hidden — book a demo quality score
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
🇰🇷 South Korea · Seoul HQ
Book a demo for the full country breakdown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Gluup on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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