Gipper

About Gipper

Gipper Media, Inc. operates a content creation and marketing platform specifically designed for the amateur sports and education sectors. The company was founded in 2015 by Matthew Glick, who conceived the idea while playing Division 1 soccer at Colgate University. He identified that most amateur sports organizations lacked the time and resources to produce high-quality social media content to promote their programs and athletes. This first-hand experience as a student-athlete fueled the development of a platform tailored to the needs of non-designers.

The company's business model is Software as a Service (SaaS), generating revenue through annual subscriptions with several pricing tiers. Gipper targets sub-professional sports organizations, including K-12 schools, athletic departments, youth clubs, and colleges. The platform is engineered to streamline marketing and communication, allowing users to create professional-looking branded graphics, motion graphics, videos, and digital newsletters. Key features include a vast library of ready-made templates, a database of high school and college logos, one-click branding application, and cloud storage. The platform also integrates social media management tools to schedule and publish content directly to channels like Facebook, Instagram, and X (formerly Twitter).

Gipper offers a suite of products to address different communication needs. "Gipper Engage" focuses on creating digital marketing content for social media and newsletters. "Gipper Touch" allows for the creation of interactive touchscreen displays to showcase school history and achievements. "Gipper Display" enables remote management of content on on-campus televisions for announcements and updates. The platform is accessible via a web interface and a mobile app, allowing for real-time content creation and posting from anywhere. The company has secured significant funding, including a $8.63M Series A round in December 2022, to fuel product development and expansion.