GeoIQ

About GeoIQ

GeoIQ, also known as Quantduo Technologies, is a location intelligence platform founded in 2018. Based in Bengaluru, India, the company was started by Devashish Fuloria, Ankita Thakur, and Tusheet Shrivastava. Fuloria, the CEO, has a background in materials engineering with a PhD from Imperial College London and previous experience at Tata Motors and as a co-founder of ZeLadder sports. Thakur, the Chief Data Officer, is a data scientist with prior roles at OYO Rooms and HSBC, inspired by her physicist mother to pursue a career in STEM. Shrivastava serves as the CTO.

The company provides hyperlocal consumer insights by processing data from over 600 sources, including government reports, public datasets, and satellite imagery, through its AI and machine learning engine. This technology creates detailed geospatial grids down to a 100x100 meter level to analyze demographics, foot traffic, and commercial activity, helping businesses make data-driven decisions for expansion. GeoIQ's platform is designed to identify high-potential markets, forecast sales, analyze trade areas, and optimize marketing strategies. The business model is centered on providing these customized location intelligence services on a B2B basis.

GeoIQ primarily serves clients in the retail, fintech, e-commerce, and insurance sectors. Notable clients include Lenskart, Swiggy, HUL, CultFit, and Zepto. For these clients, the platform has helped reduce NPAs, decrease e-commerce returns, and cut time-to-market for retail expansion by 50%. The company has raised a total of $3.35 million in funding over several rounds from investors such as Lenskart, Inflection Point Ventures, and 9Unicorns.