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GameLogic

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Games, promotions and marketing interfaces to help casino operators reach their clients even when they are off-site

Waltham, United StatesFounded 2002Marketing
Valuation $25–50M Last recorded · 2008
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for GameLogic and the history behind them.

About GameLogic

GameLogic, founded in 2013 by Herman Tulleken and Jonathan Bailey, provides software tools for game developers to implement game rules. The company's mission is to create advanced tools that enhance quality, boost productivity, and foster innovation in the game development process.

The core of GameLogic's offering revolves around the concept that 'game logic'—the set of rules governing a game—is a fundamental component of any game. The company develops software designed to simplify the implementation of these rules for developers. Their product lineup includes plugins for creating grids for prototyping and development, algorithms for word games, and frameworks for match games. One of their notable tools, 'Grids', is a plugin available on the Unity Asset Store that assists with geometry using Hex Coordinates and includes various algorithms like shortest path and connected shapes.

The firm operates in the game development tools market, serving game developers as its primary clientele. The business generates revenue through the sale of its software plugins and tools. Based in Johannesburg, South Africa, GameLogic has received funding from at least one institutional investor, Imagine Lab.

Source: Dealroom company data

At a glance

Founded
2002
Headquarters
Waltham, United States
Sector
Marketing

Investors

5 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series A4 investors entered at this stage

Series B and later1 investor entered at this stage

  • Velocity Financial Group
Team profiled 4 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators Hidden — book a demo quality score
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
1 countries with
team presence
🇺🇸 United States100%
1 country shown

Market sentiment

Posts on X, past 7 days

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Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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