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Frank

Fintech · New York City, United States · Founded 2016

Frank Financial Aid aims to help students and families by making the financial aid process easier MoreLess

Frank is a financial aid service focused on helping students secure additional funds for their college education. Operating in the higher education financial services market, Frank serves students and their families who need more financial aid than initially offered by their educational institutions. The company provides a guided Aid Appeal process, which includes personalized support from knowledgeable advisors to help students effectively appeal their financial aid packages. Frank's business model revolves around offering these services directly to students, making money through service fees and partnerships with educational institutions. By simplifying the financial aid appeal process and maximizing the amount of aid students can receive, Frank aims to improve the financial well-being of its clients and ensure they can afford their college education.

Keywords: financial aid, college funding, aid appeal, student support, higher education, personalized guidance, financial services, educational institutions, service fees, financial well-being.

Company overview

Frank company information

The essential company record, classifications and operating signals in one place.

Status
Acquired
Founded
2016
Headquarters
New York City, United States
Employees
6
Open positions
None listed
Dealroom signal
67.9
client focusb2csub industryMortgages & Lendingsub industryFinancial Management SolutionsindustryFintechsectorHigher EducationsectorEducation Financingsectorfinancial inclusionindustryEducation

Valuation & funding

Frank funding history

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
ACQUISITIONExit Sep 2021 $175M $175M JP Morgan
EARLY VCEquity / VC Apr 2020 $5M $20M Marc Rowan · SilverTech Ventures · Chegg · Aleph
SERIES AEquity / VC Jan 2018 $10M $40M Reach Capital · Aleph · Apollo Global Management
SEEDEquity / VC Mar 2017 $5.5M $22M Aleph
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Financials

Workforce over time

Available workforce history. Financial fields without reported data are omitted.

YearEmployees
2026 6
2025 12
2024 12
2023 12
2022 12
2021 17
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Growth signals

Frank website traffic

Latest recorded traffic for Frank is 550 monthly website visits, up 31% over the last three months. Frank's team declined 50% over the past year.

Latest monthly visits550 3-month web change+31% 1-year team growth-50%
Monthly website visits88 observations · Mar 2017–Apr 2025
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Comparisons

Frank compared with similar companies

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Showing 8 of the closest matchesCompare every metric →

Talent graph

Frank's talent

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Team profiled 5 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 1 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Investors

10 investors on Frank's cap table

Sourced from Dealroom's funding and investor records. Investor profile links are shown where available.

Seed 1 investor entered at this stage
Series A 7 investors entered at this stage
Reach Capital
Apollo Global Management
Marc Rowan
SilverTech Ventures
Chegg
GingerBread Capital
SWAT Equity Partners
Other known 2 additional known investors
JP Morgan
Ground Up Ventures

Global footprint

Where Frank has talent and traffic

Workforce by country
🇺🇸 United States · New York City HQ
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In the news

Latest news about Frank

Recent press, funding announcements, and product moves mentioning Frank — open to read from the original sources.

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Market sentiment

What the market is saying about Frank

An AI-synthesized read of the highest-engagement posts about Frank on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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