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Forum3

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Building the first ever web3-powered universal loyalty platform for consumers and brands

Seattle, United StatesFounded 2021Legal
Valuation $0–100M Latest valuation · 2022
Revenue <$1M Latest reported FY
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Forum3 and the history behind them.

About Forum3

Forum3 is a cutting-edge startup that leverages artificial intelligence (AI) to drive digital transformation for businesses. Co-founded by Adam Brotman, former Chief Digital Officer at Starbucks, and Andy Sack, an innovation consultant for Microsoft’s Satya Nadella, Forum3 aims to revolutionize how brands interact with consumers. The company operates in the AI and digital transformation market, focusing on helping businesses adapt to emerging technologies and shifting consumer expectations.

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Forum3 primarily serves large enterprises and well-established brands looking to innovate and stay ahead of the curve. One of their notable projects includes the Starbucks Odyssey, a transformative loyalty program launched in December 2022 that integrates Web3 technology with traditional customer engagement strategies. This case study exemplifies Forum3's ability to blend familiar business models with cutting-edge technology to create future-proof strategies.

The business model of Forum3 revolves around providing AI-driven solutions that enhance customer engagement and streamline business operations. They offer consulting services, develop custom AI applications, and provide ongoing support to ensure seamless integration and maximum impact. Forum3 makes money through project-based fees, subscription services for ongoing support, and potentially through revenue-sharing agreements on successful implementations.

In summary, Forum3 stands at the intersection of AI and digital transformation, offering innovative solutions that help businesses navigate the complexities of modern consumer interactions. By focusing on AI-driven strategies, Forum3 empowers brands to not only meet but anticipate the demands of tomorrow.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2021
Headquarters
Seattle, United States
Employees
15
Open positions
None listed
Dealroom signal
62.5/100
Industry
Legal
Sector
Legal
Business model
SaaS
Client focus
b2b

Latest news

Press, funding announcements and product moves mentioning Forum3.

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Funding history

1 recorded event

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
SEEDOther financing Dec 2022 $10M $40M Arca · Liberty City Ventures · Decasonic · P2 Ventures
Showing the latest 1 of 1 recorded eventsBook a demo for the full funding history →

Financials

Revenue over time

Revenue, earnings and other financial measures where available. Years marked “E” are estimates.

YearRevenueGrowth
2026
2025
2024
2023
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Growth signals

Forum3 website traffic

Latest recorded traffic for Forum3 is 2.1K monthly website visits, up 5% over the last three months. Forum3's team declined 6.3% over the past year.

Latest monthly visits2.1K 3-month web change+5% 1-year team growth-6.3%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Similar companies

Closest operating peers by Dealroom taxonomy

Company identity and context are open; selected comparison metrics preview what is available on the platform.

Showing 8 of the closest matchesCompare every metric →

Investors

6 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed6 investors entered at this stage

Team profiled 9 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 2 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
🇺🇸 United States · Seattle HQ
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Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Forum3 on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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