Forta

About Forta

Forta Health is a unique startup that operates in the healthcare sector, specifically focusing on autism therapy. The company's primary offering is a parent-led therapy program for children diagnosed with Autism Spectrum Disorder (ASD). This program empowers parents to help their children learn and develop through personalized Applied Behavior Analysis (ABA) therapy, a type of therapy that improves social, communication, and learning skills through positive reinforcement.

Forta Health's business model is centered around an online training program that equips parents with the necessary skills to conduct ABA therapy. This program includes 50 hours of learning and live study sessions, supported by Forta's expert training team. After completing the training, parents are expected to work at least 20 hours per week with their child in focused, guided learning.

The company operates in 48 states and accepts over 100 insurance policies, including most private insurance and Medicaid plans. Forta Health's revenue is primarily derived from these insurance providers, who authorize and pay for the parent-led therapy sessions. The company also offers a team of parent advocates who liaise with insurance providers on behalf of the parents, ensuring a smooth and hassle-free process.

In terms of clientele, Forta Health serves parents of children diagnosed with ASD. The diagnosis must be made by a qualified professional, such as a child psychologist, pediatric neurologist, or developmental pediatrician.