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Floward

Transportation · Riyadh, Saudi Arabia · Founded 2017

An online flowers and gifts eCommerce solution sourced from local and international brands with same-day delivery schedules MoreLess

Floward is an online platform specializing in the delivery of fresh flowers and a variety of curated gifts. The company serves individual consumers looking for high-quality, personalized gifts for various occasions, such as birthdays, anniversaries, and celebrations. Operating primarily in the Middle Eastern market, Floward collaborates with well-known brands to offer exclusive products and collections. The business model is centered around e-commerce, with revenue generated through direct sales on their website and mobile app. Additionally, Floward offers subscription plans that provide customers with regular deliveries of flowers and gifts, enhancing customer loyalty and ensuring recurring revenue streams. The company's user-friendly app is available on both iOS and Android, making it convenient for customers to place orders and explore new collections.

Keywords: fresh flowers, curated gifts, brand collaborations, e-commerce, Middle East, personalized gifts, subscription plans, mobile app, customer loyalty, recurring revenue.

Valuation $500M–1B
Revenue $10–50M
Headcount 500–1k
Total funding $100–500M
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Floward and the history behind them.

Talent graph

Floward's talent

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Team profiled 17 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 3 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Investors

5 investors on Floward's cap table

Sourced from Dealroom's funding history. Investor profile links are shown where available.

Seed 3 investors entered at this stage
Series A 1 investor entered at this stage
Series B+ 1 investor entered at this stage
Aljazira Capital

Global footprint

Where Floward has talent and traffic

Workforce by country
21 countries with
team presence
🇸🇦 Saudi Arabia31.5%
🇪🇬 Egypt18.3%
🇦🇪 United Arab Emirates17%
🇰🇼 Kuwait11.3%
🇯🇴 Jordan7.2%
Top 5 of 21 shown

Market sentiment

What the market is saying about Floward

An AI-synthesized read of the highest-engagement posts about Floward on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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