F
Fliff
Uses sweepstakes to promote the sale of their products
About Fliff
Fliff is a unique startup operating in the online gaming and sports prediction market. It has created a novel social sportsbook platform that turns sports predictions into a social game. The platform is designed to cater to sports enthusiasts who enjoy making sports picks for fun, and it offers them the opportunity to earn rewards and prizes.
The business model of Fliff revolves around the use of two types of virtual currencies: Fliff Coins and Fliff Cash. Fliff Coins are used for playing games on the platform, and they can be claimed every two hours or purchased. They cannot be transferred outside the game or redeemed for prizes. On the other hand, Fliff Cash can be obtained for free as a bonus with the purchase of certain Fliff Coin packs or through alternative methods of entry.
Fliff also integrates sweepstakes promotions into its platform. Sweepstakes are promotional games that offer prizes for winners and are used to promote the sales of products, in this case, Fliff Coins. To participate in these sweepstakes and to redeem a prize, customers must complete an identity verification process.
The platform is available to players located in the United States, excluding the state of Washington. However, players in Hawaii, Idaho, Nevada, and Tennessee are restricted from participating in sweepstakes promotions.
In summary, Fliff operates in the online gaming and sports prediction market, serving sports enthusiasts with a unique social sportsbook platform that offers rewards and prizes. It generates revenue through the sale of Fliff Coins and the integration of sweepstakes promotions.
Source: Dealroom company dataKnowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| EARLY VC✓Equity / VC | Aug 2022 | $15M | $60M | Undisclosed | ↗ |
| SEEDEquity / VC | Apr 2021 | $1.5M | $6M | Undisclosed | — |
Growth signals
Latest recorded traffic for Fliff is 660K monthly website visits, down 25% over the last three months. Fliff's team grew 13.6% over the past year.
Open positions
Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Other known investors1 additional known investor
Acies Investments
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Fliff on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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